More Eyes Don’t Equal More Sales (and What to Do About It) You’ve poured your heart into your business. You’ve built something meaningful, something rooted in purpose, not just profit. So why does it feel like no one gets it? You post consistently. You show up. You’ve even tried boosting a few posts or running ads. And while a few likes trickle in, your message still isn’t converting the way it should. Let’s be honest: it’s not a visibility issue. It’s a positioning problem. What Is Positioning, Really? Positioning isn’t your logo. It’s not your tagline or color palette. It’s not even your content strategy (though those are all important).…